Aesop Brewing

Branding/Packaging/Illustration

Aesop Brewing Co. is a craft brewery. This company makes a variety of beers but my focused was on their IPA line. The brewery’s branding for the IPAs is based around the Aesop Fables. These fables are short stories which illustrate a particular moral and teach a lesson. Each IPA is unique as it represents a different fable.